Leadership Means Service – In the Business Trenches
February 25, 2010
Leaders don’t sit around waiting or hoping for something to happen-leaders MAKE amazing things happen! Instead of excuses or blame, leaders deliver solutions and results. Leaders go above and beyond the call of duty. Doing a good job is not enough-leaders push themselves to greatness. Anyone at any level can be a leader by stepping up and taking initiative.
Leaders influence and inspire others by actions, not by words, and work to achieve specific results by working collaboratively with others. They are more concerned with the success of the team than their own personal gain. And, leadership doesn’t just apply to your troops-your clients are also counting on you to be the expert who will guide them through unfamiliar territory by protecting and advancing their best interests.
LEADERSHIP MEANS SERVICE
There’s a stereotype out there that when you get to be the boss you get to put your feet up on the desk, clamp a cigar between your teeth, and order people around. The boss reaps the profits while the grunts do all the work, right? Wrong. Making a business work is a team effort, not a one-man show. Even if you’re a sole proprietor, you’ve still got to have a team; what about your vendors, your clients, your mentors, your CPA, your spouse and family, your colleagues, and/or your coach or mastermind group?
In a team, everybody has a job to do, and the leader’s job is to get results and to steer the business wisely so that it prospers and provides services for customers and a place to work for the employees. And barking out orders is not the way to prosperity-teamwork is.
Do you open staff meetings by saying, “Here’s what we’re going to do, because I say so, period.” or by saying, “Here’s the situation. What do you think? How can we solve this?” There’s a leader trait. Ask people what they think and listen to them.
True leaders understand and leverage the power of A.L.L.-Ask, Listen, and Learn. It’s ALL or nothing.
Go to http://www.inthetrenchesbook.com to download the first two chapters FREE!
I am a business coach, author, speaker, top-producer in residential real estate, creator of Soldiers Impact, and most importantly-a Marine. http://www.soldiersimpact.com
I have been spending a lot of his time championing the cause of seeing military personnel effectively transition into the workplace once they leave active duty. There are nearly 500,000 individuals annually who find themselves in this position. With their leadership and training, I believe that many of them have the abilities to be successful entrepreneurs and business leaders.
My mission is to provide them with a little guidance to uncover 10 entrepreneurial principles that they learned in the military – and how to directly apply them to business ownership.
Check out my new book: In The Trenches: Do or Die Lessons From the Business Battlefield http://www.inthetrenchesbook.com
Craig Zuber
NEVER EVER ASSUME!
February 15, 2010
Time after time I’ve heard new recruits tell me they know just how to adjust their approach to a potential customer based on how the person dresses, what kind of watch they wear, how old they are, or how wealthy they appear to be. And that’s bullshit.
Why? Because whether or not somebody buys from you has absolutely nothing to do with what they’re wearing or how they act. It has everything to do with the questions you ask and how well you listen to their response, taking that information and using it as leverage to lead them in the right direction.
Never assume that someone is or is not going to buy based on your own knee-jerk impression of them. Trying to close too soon can backfire rapidly, and it’s always the result of assuming the client is ready when they’re not. Don’t assume! Listen! If you’re not sure, ask!
Prejudging isn’t the only way assumptions will get you killed. Have you ever lost a customer because they were expecting a follow-up call, which you didn’t make because you had no idea that’s what they were expecting? A professional refuses to leave things hanging.
Every time you talk to a customer or a prospect (or anyone, really), it’s your responsibility to make sure both parties leave the meeting or phone call knowing what is going to happen next and who is expected to do what. And that means closing, because you’re not going to leave that meeting with only a “maybe” for an answer. You’re going to get a commitment.
Even in cases where you’re not actually closing on a sale, you still need to be closing them on something. Instead of saying, “I’ll get back to you,” say when. If they say, “I’m not sure,” get a commitment on the specific date and time you will contact them to get their decision. Click here to purchase your copy of, In The Trenches: Do or Die Lessons From the Business Battlefield.
Craig Zuber
How “In The Trenches” Applies to YOU!
February 9, 2010
What does the word “success” mean to YOU? What are YOU willing to do to achieve it? What would YOU do differently—RIGHT NOW—if you knew it was a matter of life or death? Because it is.
Craig Zuber takes the discipline and accountability of the US Marine Corps into the business world with the publishing of his cutting-edge business guide, In The Trenches: Do Or Die Lessons From the Business Battlefield.
In The Trenches will show YOU a completely new way to fire YOURSELF up for dramatically different results in your business, by creating a sense of urgency YOU may never have experienced before. Click here to purchase the book now!
This book delivers down & dirty, no excuse sales principles and gives YOU the insight and motivation to accomplish YOUR mission!
In The Trenches is packed with the tools, tactics, and battle plans to win on the business battlefield. YOU will learn how to sell more of YOUR products or services every month, the secrets of closing and negotiating, and how to adapt and overcome when ground conditions shift unexpectedly. Zuber shows YOU how to raise your colors instead of stuffing a body bag.
In The Trenches reveals 10 military principles and teaches YOU how to apply them to life and business.
Read only if YOU want to SUCCEED!
If YOU are not motivated after reading this book, check YOURSELF for a pulse!
Click here to purchase the book now!
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FREE: No Money, No Problem! e-book
“No Money. No Problem!” ebook.
It’s FREE, entertaining, and it will teach you lessons in negotiation that I taught my six year old son during a recent vacation to Cabo San Lucas, Mexico. Click the cover above to read the story.
